BSB50620
Diploma of Marketing Communications
Consider studying the Diploma of Marketing Communications if you wish to acquire the knowledge and performance skills in marketing and communication disciplines across a variety of industry sectors.
Study Options
RPL
Online
Face-to-face
Career opportunities
- Compliance Staff / Manager
- Business Owner
- Project Manager
- Senior Manager
- Office Manager
RPL
- Recognition of Prior Learning available upon request
Prerequisites
- Nil
Location
- Online Delivery
Course length
- 12 months full-time
Study mode
- Online & Blended Delivery
Assessment
- Assessments, Exams, Zoom Sessions and Case Studies
Start date
- Your course can commence as soon as you enrol
Price
- The course price varies depending on a few factors. Citizenship, prior study, credit transfers and RPL will all affect the overall price. To find out more, email or call Skills Recognition International for a no obligation free quote.
Qualification Description
This qualification reflects the role of individuals who apply knowledge, practical skills and experience in managing human resources across a range of enterprise and industry contexts.
Individuals at this level display initiative and judgement in planning, organising, implementing and monitoring their own workload and the workload of others. They use communication skills to support individuals and teams to meet organisational or enterprise requirements.
They may plan, design, apply and evaluate solutions to unpredictable problems, and identify, analyse and synthesise information from a variety of sources.
Course Structure
Total number of units = 12
5 core units plus
7 elective units, of which:
- 3 elective units must be selected from Group A
- 2 elective units must be selected from Group B
- for the remaining 2 elective units:
- up to 2 units may be selected from Groups A and B
- if not listed, up to 2 units may be selected from a Certificate IV, Diploma or Advanced Diploma from this or any other currently endorsed Training Package qualification or accredited course.
Core units
- BSBMKG541 Identify and evaluate marketing opportunities
- BSBMKG542 Establish and monitor the marketing mix
- BSBMKG552 Design and develop marketing communication plans
- BSBMKG555 Write persuasive copy
- BSBPMG430 Undertake project work
Group A – Marketing
- BSBMKG543 Plan and interpret market research
- BSBMKG547 Develop strategies to monetise digital engagement
- SIRXMKT006 Develop a social media strategy
SIRXMKT007 Develop a digital marketing plan
BSBMKG545 Conduct marketing audits
- BSBTEC404 Use digital technologies to collaborate in a work environment
- BSBSTR501 Establish innovative work environments
Support and Delivery
01.
Study anywhere
You will have access to an industry-leading LMS to study from, which is compatible with any device and can be accessed 24/7
02.
Community
Access our online community hub to ask like-minded people those burning questions, or even to form a study group.
03.
Experience Trainers
You have access to our industry current trainers, who can guide and nurture you throughout your course
04.
Industry Connections
We tailor your support needs and connect you with the right people as and when needed
05.
What do I get with my studies?
We will provide everything that you need to be successful in your course. This may include:
- Prescribed textbook
- Student email address and access to Microsoft Office
- Access to our online LMS
- 1-on-1 support from a trainer and assessor
- Access to online forums and instant messaging
- and much more.
